Dear Jaxsons,
We are excited to share with you the completed recommendations for activating Jacksonville’s Downtown Riverfront. Thank you for your input during this process as we work toward our shared goal of a vibrant, inclusive riverfront for all, by all.
Explore the Activation Plan >>
Review Activation Plan highlights >>
View a summary of the Activation Plan >>
This work is the culmination of a process between April 2021 and June 2022 that included a public presentation of the draft plan in October 2021. It reflects hundreds of hours of conversation and input from thousands of Jaxsons, including stakeholder groups representing nearly 50 community organizations, a community-wide survey that generated nearly 3,000 responses, neighborhood meetings and public forums.
This report is an important step in the process. It builds on the many prior plans, projects and visioning exercises for the riverfront, and goes further with recommendations for a public-private partnership to oversee progress. We are now in a second phase of work: the Jessie Ball duPont Fund, Downtown Investment Authority and other partners are working with the City of Jacksonville to explore real, actionable next steps. We hope to begin implementing pilots and experiments on the river soon.
We hope you find recommendations in this report that excite you. Please share your feedback. We're constantly evolving this work and your voice is critical to making the riverfront a place where all people feel they belong.
With appreciation,
Activating Jacksonville's Riverfront project team
Project initiator and funder: Jessie Ball duPont Fund
Project lead & cultural strategists: DVDL
Design and urban planning partner: WXY
Governance and funding strategy partner: James Lima Planning + Development
Community engagement partner: Groundwork Jacksonville
Benchmark research collaborator: Riverfront Parks Now
Community advisor: Creative Urban Alchemy
The report includes: